✪ BEFORE U BUILD IT

Most founders lose money because they build too soon.

Before U Build It helps U prove demand before U name the brand, order inventory, or invest money.

This is for e-commerce founders who are just getting started or who already started and want to make sure they’re building the right thing.

Learn how to test ideas in the real market so U know:

► What works

► Who wants it

► And what’s worth building

Start here if U want clarity before U build anything else.

✪ FOUNDER’S START WITH STORY

Your story is unique.

No one else in the market has it.

Founders Start With Story helps you  use that story to create real connection with the people U’re meant to serve.

This program is for e-commerce founders at any stage whether U’re just starting your list or already emailing thousands.

This is a plug-and-play email system for founders who want to communicate clearly and consistently.

Inside this program, U’ll learn how to:

► Use your story to connect with the right people

► Write emails that sound like U

► Turn your story into a repeatable system U can use again and again

Your story builds connection.

Connection builds trust.

✪ THE GROUND UP ACADEMY

A month-to-month program for the organic e-commerce founder.

Ongoing coaching, community, and access to experts—designed to support U as U build.

This is where U learn how to think, decide, and build like a real founder—not just launch something and hope it works.

Walk away with clarity, confidence, and a proven path to launch, grow,

and scale your e-commerce business the right way